Introduction Running an established Event Management Company (EMC) for managing events, activations or intellectual properties, is a fulfilling job in terms of both appreciation and profits. Some EMC owners assume that not much management is required in a small business company. But contrary to the common belief, event companies must...
Introduction Establishing an event company is more complicated than most entrepreneurs anticipate. Complexities associated with building rapport with vendors and clients, efficient utilization of resources evolving with the changing consumer tastes, anticipating and solving a problem even before it affects the event and the company’s reputation requires experience, knowledge and...
Introduction The process of starting a new event company involves more than just problem solving in a typical managerial position. An entrepreneur must find, evaluate, and develop an opportunity by overcoming the forces that resist the creation of something new. This process involves four distinct phases: (1) identification and evaluation...
We will learn how presentations and portfolios are used to effectively communicate our abilities, talents, services and achievements to our potential clients. People in the field of event management are increasingly using portfolios to portray their work or their organization. This tool, if used effectively, will help sell services better...
Introduction In Event Manager As A Professional Leader, you had learnt about the competencies required to become an event entrepreneur. We had also discussed how working with the team, networking, negotiation skills, technical skills, interpersonal skills, body language, language skills, service orientation and handling of pressures are essential qualities for...
A look at the varieties of events that are happening around us help us to put them in categories based on their purpose or to a particular sector to which they belong. For example, mega, major, minor, activations, sporting, rural, social, entertainment, cultural, art, MICE, and so on. However, you...