Introduction The word logistics originated from the Greek word logistikos, which means ‘skilled in calculating.’ Historically this term was used by the Romans for the administration of their armies. The term got evolved to refer to the practical art of the relocation of armies. With similar reference, if we see...
Elements Of Event Logistics A description of the elements of event logistics is given by Bowdin et al. Since event logistics pertain to a particular event, there is a definite preparation, lead up, execution and shutdown. The areas which are essential to event logistics can be understood as under: Supply:...
Introduction Event managers need skills and competencies to supervise all kinds of events. You would need to manage diverse corporate events, such as product launches, press conferences, corporate anniversary parties, meetings, conferences, and marketing programs such as road shows and grand opening events. In addition, you would need to coordinate...
Introduction A person who wants to establish her/his events’ business should possess essential skills to establish, develop and manage the business venture in a successful manner. These skills will help you to plan, design, market, operate and develop events. For example, in the area of planning, Goldblatt, the founder of...
The Indian events and activation industry has great growth prospects. There are four key services in the portfolio of Indian companies. These services are Intellectual Properties (IP), Managed Events, Activations/Promotional Campaigns and Digital Events. Rural, Sports, Digital Integration and Government Events are emerging trends in the Event Industry. According to...
Structure Of Event Services We already know that the Event Industry has broadened its levels of specialization, and the technical requirements have increased due to greater expectation on the part of organizers and participants. This has caused a rapid development in event related services and support organizations. Small personal events...
